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TOPIC: Social Media

Social Media Lessons From the Publishing Industry

​Posted by Brett R. Smith
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best social media tips come from the publications that share news and information with thousands of readers every day. After all, few things are more critical to the success of media companies with a long history of printing their stories on ... Read More.

How to Attract Customers with Social Media

​Posted by Brett R. Smith
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social media strategy with a well designed website can attract new customers to your business through community interaction, engagement and relationship building. Here are three ways you can use social media to connect with ... Read More.

5 Things You Need to Know About Building a Brand on reddit

​​Posted by Brett R. Smith
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and sales-y. They begin to say what they think they should say instead of what they would really say in real-life. Every other social media platform is built on the idea of “create an account and start sharing something about yourself.” Read More.

5 Steps to Market Your Business Page on Facebook

​​Posted by Brett R. Smith
​
Before you start marketing on Facebook, think about your marketing goals. Do you want people to buy a t-shirt from your brick and mortar store? Looking to help people discover your photography business for the first time? Or just purchase some of your custom jewelry online? Once you’ve set ... Read More.

3 Simple Rules for Social Media Success

​Posted by Brett R. Smith
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social media pool. It may not be your top priority, but you’ve realized that being involved in social media is now key to the success of many businesses. Not only is this where you will find your target market, it ... 
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Read More.

Which Social Media Marketing Tools Are Right For You?

​​Posted by Brett R. Smith
​
social media has become the de facto distribution platform for anyone serious about publishing content. According to a report from research site Shareaholic, the top eight socialnetworks drove 31.24% of overall traffic to ... Read More.

3 Reasons You Should Advertise on Facebook

​​Posted by Brett R. Smith
The press has made a lot of fuss over Facebook’s changes to keep overly-promotional posts out of our news feeds. Some think Facebook has pulled the rug out from under local business owners - first encouraging the cultivation of “likes” and now expecting payment in order to reach ... Read More.

Reaching Your Audience with Social Media

​Posted by Brett R. Smith
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on social media, so building a presence on relevant social platforms is a great way to communicate with your audience and attract new visitors to your website. Here are five ways you can reach more people, improve the quality of your ... Read More.

Buffer vs. Hootsuite: Simplify Your Social Media Strategy

​​Posted by Brett R. Smith
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a social media management app to schedule and automate their posts. With just an hour or so of work, your social networks can virtually update themselves. No dedicated blogger or small business owner can be expected to keep up with a ...Read More.

Blogging Basics: Developing Your Social Media Strategy

​​Posted by Brett R. Smith
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social media following. Unfortunately, this is cart-before-the-horse thinking. The right question is who's your audience? Who do you want to write for? Figure that out and you'll know intuitively how to approach social media. Meet ... Read More.

Simple Social Media Advertising: LinkedIn, Instagram, Pinterest and Snapchat

​Posted by Brett R. Smith
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social platforms. Snapchat posts are fleeting, so it requires different strategic thinking to the other social networks where posts generally persist over time. This is one to watch, as even the largest brands grapple with how to make the most of Snapchat's popularity .. Read More.

LinkedIn Marketing & Networking Opportunities You Don't Want To Miss

​Posted by Brett R. Smith
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through social media, have been employed, have tried freelancing, are a consultant, or want to position yourself as a thought leader in any industry, chances are you at least have a profile. Melissa Haney Melissa is a writer specializing in ... Read More.

Boost Your Online Business with These Creative E-Classes

​Posted by Brett R. Smith
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your own logo, bring in brand colors, and create your own digital assets for free. The Photoshop workshop will demystify all those icons and tools and teach you how to edit, create polaroids and create graphics you can use across your site and on social media.  Read More.

Keys to Simple Social Media Advertising on Facebook and Twitter

​Posted by Brett R. Smith
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Social media is a fantastic way to reach your customers and share latest updates, industry news and product information. It is also an excellent method for finding new customers and keeping current customers happy. While it is possible to build up a ... Read More.
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